So the Filipinos reading this will (no doubt!) already be aware of It’s more fun in the Philippines, the new campaign by the Department of Tourism to kick-start our tourist arrivals. If the success of the campaign were judged on how viral it went, well. Twitter trending worldwide? Check! Twitter mention by award-winning British author Neil Gaiman? Double check!
But that’s not even the best part. I am in absolute awe of all the fun, funny, and fabulous photos and captions that the campaign sparked. When Filipinos latch on to something, we really go all out. Some of my favorites are over here. For my humble contribution, I decided to highlight the fun stuff that happens where I work: El Nido, Palawan.
And my favorite part:
Visit El Nido! Yahoooo! 😀